BRAND LIVERPOOL When are the powers that be going to get serious about our sub-regions marketing strategy? Do the decision makers in Knowsley, Sefton, Wirral, Halton and St. Helens really believe that the horrible phrase ‘Merseyside’ is a better brand with which to promote the city region rather than ‘Liverpool’? Surely if town’s with proud and rich traditions such as Wigan, Bolton and Salford can recognise the sense of the ‘Greater Manchester’ badge, then our city region partners ought to be able to do the same? With Liverpool celebrating its 800th birthday in 07, followed by the big event twelve months later, now is the ideal time for brand Liverpool to be unleashed on the rest of the UK, Europe and the world. And bland Merseyside confined to the dustbin of history once and for all! LIVERPOOL ONE REVIVED Having succeeded in our campaign to scrap Liverpool City Planners’ ‘Tall Buildings Policy’, the autumn will see us return to the old chestnut of culling the quangos. Since calling for a streamlining of agencies, particularly in respect of business support bodies, two years ago, DLIB’s sentiments have been echoed by the Entrepreneurship Commission, the City Growth Strategy and the new leader of the City Council, Warren Bradley. So, come September, we will be turning our attention to this very important issue – and this time we are determined to deliver results. CALLING ALL ELIGIBLE SINGLES! On Thursday 21st September, weekly newspaper the Enquirer will publish a ground - breaking new editorial initiative – the North West’s Most Eligible Singles! It will feature the top 50 woman and men from the region, who have over-achieved in their field, are successful and are either single or been dating for less than a year. I have agreed to act as a judge for this unique initiative, so if you are up for it – or you would like to nominate someone- please let me know. For more information, see the main bulletin.